Customer Win-Back Engine
Win back lapsed customers with timed, personal re-engagement — automatically.

About this app
Customer Win-Back Engine is a ready-to-import Make workflow template that re-engages lapsed customers with timed, personal messages and a clear next step. When a customer goes quiet, the workflow sends a friendly check-in, follows up at set intervals, and records replies — so past customers get a reason to come back instead of drifting away. What you get: a Make workflow template, a step-by-step setup guide, and the source files included in the download package so you can review, adjust and run it in your own Make account. This is a workflow template, not a done-for-you service and not a hosted app. You will need your own Make account, and Make credits / a Make subscription are not included — Make bills those separately. You will also need to connect your own CRM and email tools, and every message includes a way to opt out; no specific win-back rate or revenue result is guaranteed.
Problem it solves
Past customers are the easiest sales to lose: nobody follows up after they go quiet, re-engagement is manual and sporadic, and lapsed customers simply forget you exist.
Key features
- ✦ Automatic win-back messages
- ✦ Timed re-engagement sequence
- ✦ Reply tracking
- ✦ Opt-out handling
- ✦ Setup guide included
Tech & operating
Ownership & legal
Known issues
Requires a Make account; Make credits / subscription are not included. You must connect your own CRM and email tools. Messages include an opt-out; no win-back or revenue guarantee.
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